Nowadays everyone seems to have a website. It is not hard to do it yourself, you might think. It takes some research before you really get your own website up and running have it a way you would want.
Google appears to have some free services that are ideally suited to quickly build a website and put it online without having to make all kinds of investments. This makes it possible to easily create a lot of experience with building a website and all related activities.

All that is needed to get to the tools of Google is a Google Account that easily can be requested via the Google page if you already do not have one.

Using the Google Sites service, you will literally have a site online in a minute. It’s really a matter of:

• Name for your website (Google will probably check that it does not exist)
• Short description fill
• Choose the background of your site
• Verification Code fill

After this you jump straight to the (now empty) home page of your website, where you can start to be filled. Saving the page leads to your website instantly online. From this moment through the options menu right of the screen you can also add the additional pageas to your site or other actions which include some basic settings for your site do under the ‘Manage Site’.
image from lenamoweryservices.com

Google Webmaster Tools
The Google Webmaster Tools, you can see how Google sees your website. These data can provide insight about the visibility of your website in Google’s search results and how you can possibly improve the results. Among other shows whether Google encounter problems when going through (crawl) your site. This is an automated process that allows Google to scan sites regularly with all the latest info and to read the indexes for their search engine update. It is obviously important that the right information on Google can find your site. In addition, the popularity of your site is an important criterion for the ranking of your site. This is measured by the number of visits to measure, but also the number of links to your page is an important fact. This type of information is all visible in the Google Webmaster Tools.
It’s easy to create a site using Google Sites. Add your site to Google Webmaster Tools and you will receive a code which you can add to your website on Google Sites. For websites in-house built, you have to add the meta tag to the html code of your page.

Google Analytics
If you own a website it is of course useful to know whether the people you would like to reach it find it easy to find. It is therefore important to monitor how many visitors a site attracts, how they find the site, how long they stay there, and much more. This kind of Google Analytics collects data about your website so you can analyze data later quietly and try to use this data to your website to promote better or more attractive. To some extent this overlaps with the data already in Google Webmaster tools are collected and displayed, but Google Analytics still gives a lot more data about where your visitors come from geographically and how they experience your site.

We’d like to thank Miss Sue Lang on this contribution to our web page.